San Jose State University Entrepreneur Strategy Discussion
Part – 1 – APA Format; Minimum 850 words; must provide atleast 3-4 references. No Plagiarism.
Identify a public company and go to the investor relations section of their website…such as this, for example
Look at events and presentations or financial reports and see what you can find out about their strategy(ies).
Using the discussion questions guidelines for this course, discuss and comment with your thoughts.
PART – 2 – APA Style Report; must provide atleast 4 references. No Plagiarism.
Respondto the following in 6-7 pages not including cover and reference page.Provide at least four references to support your work and format in theAPA style.
ITS JUST A MATTER OF TIME
Pedro Santini has beena computer analyst for five years. In his spare time, he has developed aword processing software program that is more comprehensive andpowerful than any on the market. Because he does not have a great dealof money, Pedro believes that the first step in producing and marketingthis product should be to obtain the necessary venture capital.
Thesoftware program has been written and trial-tested by Pedro and ahandful of friends to whom he gave the material. Two of these friendsare computer word processors who told him that the program is faster andeasier to use than anything on the market. Pedro believes that thesekinds of testimonials point out the profit potential of the product.However, he still needs to get financial support.
One of Pedrosfriends has suggested a meeting with a venture capitalist. These guyshave all sorts of money to invest for new ventures, the friend toldPedro. All you have to do is explain your ideas and sell them on givingyou the money. They are always looking to back a profitable idea, andyours is certain to be one of the best they have seen in a long time.
Pedroagrees with his friend but believes he should not discuss the matterwith a venture capitalist until he has thought through answers to thevarious types of questions likely to be asked. In particular, Pedrobelieves he should be able to provide the venture capitalist withprojected sales for the first three years and be able to explain thetypes of expenses that would be incurred. Once he has done this, Pedrofeels that he will be ready to talk to the individual. Right now, hetells his friend, its just a matter of time. I think that, withinseven to ten days, Ill be ready to present my ideas and discussfinancial needs.
QUESTIONS
1.In addition to financial questions, what other questions is the venture capitalist likely to ask Pedro?
2.Would a business plan be of any value to Pedro? Why or why not?
3.How would you recommend Pedro get ready for his meeting with the venture capitalist? Be complete in your answer.
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