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Unit 2 Essay: Propaganda and Rhetorical AnalysisDUE DATEMONDAY, OCTOBER 19, 2020, 08:00 A.M.Upload to Canvas in one of the following formats, using the”Submit” button on the official Assignment 1 page:? Portable Document Format .pdf? MS Word .doc or .docxVALUE10 points; graded (scored). (Late submissions will resultin a lowered grade, as explained in 0.2 Course Overview,Goals, and Objectives.)CONTEXTIn this unit, you have read, discussed, and criticallyexamined a variety of texts examining propaganda, truthand “post-truth,” and media manipulation of public opinion.ASSIGNMENT TASKSelect a short news article or news story you believe to bean example of propaganda, media bias, and/ormanipulation of “truth.” (See “Rules About Outside Texts”for more details about what you can use.) Then, composean essay in which you evaluate that texts rhetoricalattributes, then respond with your own critical argumentsto its claims and ideas and techniques.Your essay must quote and/or paraphrase five of theassigned readings from Units 1 and 2, and cite themboth, parenthetically and bibliographicallyon a WorksCited page in proper MLA style. Do not use the samequotes included in your Unit 1 essay.Rules About Short News Articles and News StoriesAs long you can justify it as “propaganda, media bias,and/or manipulative of the truth,” the example of newsyou choose for rhetorical analysis and critical response isup to you, even if its a work of news satire or advertorialnews. It doesnt expressly have to be journalism.Permitted texts include? written journalism, such as a news article, newseditorial, or news blog;? a single story segment in a cable or streaming newsprogram (for which youll need recording capability sothat you can accurately quote and cite these);? an advertisement that pretends to be journalism orscience writing;? a selected piece of news satire contained in a tabloid,website, or tv/cable/streaming program.The text you choose must, however,? be an actual agenda-based text: it must uselanguage, imagery, situation, and characters you cananalyze rhetorical, and not merely represent anideological position;? be individual, specific, and relatively short, rather thanbe a large work or a series, collection, or campaign;? not be originally produced for YouTube or other socialmedia platform (if it ends up being archived on socialmedia, thats okay, but it must at first be legitimatelyproduced for another medium;? have, or seem to have, credibility and/or be affiliatedwith institutions that are, or which are made to seem,credible.Please dont choose political speeches, tweets, and texts,nor bigoted diatribes, as these are expressly and openlywritten to propagate a political ideology (i.e., they areobvious choices for propaganda).ESSAY DEVELOPMENTThis will be your first essay of the semester that demandsa consistent pattern of development and tone.? Your essay doesnt need to have exactly fiveparagraphs, but it must be structured with a clearintroduction, body, and conclusion.? The body of your essay must be composed in twoparts:? one-third to one-half, rhetorical analysis;? one-half to two-thirds, critical response.? Paragraphs must demonstrate development in fivestages: claim, explanation, support, interpretation,conclusion. (Review module item 2.8 INFO The 5-Stage Body Paragraph.)Make sure you use the Scoring Rubric for this assignmentto remind yourself about how to develop this essayeffectively. (See below.) The essays pattern ofdevelopment and sequence of organization should be asfollows:A. Three-stage introduction: start with a single introductoryparagraph that introduces the general subject matter in an interesting way; author(s) w/credentials, and the full title of text; a thesis asserting your main response argument.B. Rhetorical analysis: In at least three separateparagraphs, summarize and explain the methods andmotives of the authors rhetorical choices, including, butnot limited to,English 120: College Composition and Reading Instructor: K. Sherlock audience awareness; voice; purpose; persuasive appeals.C. Critical response: explain and support your ownagreement, disagreement, or reaction to the content ofthe text. Your critical response must be at least three expository/analytical bodyparagraphs; use and cite quotations or other support from aminimum of three different texts that were required oroptional for this unit.D. Conclusion: a concluding multi-sentence paragraph thatsummarizes and/or encapsulates your own response toyour selected topic.E. Works Cited: include at the end of your essay a properlyformatted MLA style Works Cited with citations for allthe sources used in your essay, including the outsidetext(s) you enlisted for this assignment and any of theassigned/recommended unit texts.REQUIREMENTS AND GUIDELINES? Your essay must be composed in proper MLA documentdesign. Please just take the no-fuss alternative anddownload the MLA document template for this purpose,a button for which is available at the top of this page.? You may not refer to yourself anywhere in the essay,particularly in the critical response half. Do not usepronouns such as “I,” “my,” “me,” and “mine.”? Though you will analyze another authors use of rhetoric,you should heighten you awareness of your own:choose vocabulary that is clear and appropriate for youraudience, and steer clear of common errors of usageand tone.? A Works Cited, required for this assignment, should be inproper MLA citation style (again, as prompted by theMLA document template you are asked to us).? When you upload the final draft of your essay, make sure itconforms to the proper file-naming protocols. Also, makesure it’s saved in one of the supported file formats: .doc,docx, or .pdf.ASSESSMENT/SCORING RUBRICSuccessful completion of this assignment will be determinedby the following criteria, each of which is explained further inthe scoring rubric for this assignment: 10% Introduction: 1) three discernible stages ofdevelopment; 2) authors full name (or sponsoringagency), correctly spelled, and full primary title correctlycapitalized and marked by italics or quotation marks; 3)thesis making a general assertion about the rhetoricaleffectiveness of the text, followed by a complexresponse argument of your own. 25% Rhetorical Analysis: Following the guidelines forcontent and rhetorical analysis, summarize the mainideas of the text in one paragraph; then, in a minimumof two additional paragraphs, examine and detail therhetorical elements used by the author. 35% Critical Response: A successful critical responseshould 1) maintain a consistent position or point of viewabout the authors content; 2) draw from a minimum ofthree required or recommended unit texts 3) use as aframework for discussion concepts of trust, skepticism,and manipulation of the truth purported by the authorsof those texts (e.g., Marshal McLuhans premise “mediais the message” or Katherine Hawleys discussion of”self-trust” etc.). Besides reacting to the text, try toprovide an implicit answer to question such as, “Why ismy reaction important?” or “What change or ideas do Iadvocate in this response?” or find your own complexquestion. 05% Conclusion: A brief paragraph that summarizes and/or encapsulates your own response to your selectedtopic should conclude the essay and be clearlyseparate and distinct from the Critical Response part ofthe essay. 15% Writing Competency: Competent writing should 1)avoid common errors of grammar, punctuation,sentence mechanics, and usage; 2) contain effectivelyorganized and cohesively developed paragraphs thathave controlling topic statements, clear explanation,good use of support, and proper discussion/interpretation of these; 3) use language with precisionand control; 4) use a respectfully neutral tone free ofslang, vulgarity, and colloquialisms; 5) demonstrate ithas undergone editing and refinement before beingsubmitted. 05% Document Design and Style: Correct MLA styleshould be demonstrate in 1) document design andlayout with regard to title page, margins, headers andpagination, and typography (font size and types); 2)double-spacing throughout (including Works Cited);paragraph indention; parenthetical (contextual)citations; 3) bibliographic references organized and aWorks Cited set with hanging indentions; 4)demonstrate it has undergone an adjustment of settingsto effect MLA style, or that it you have made use of theMLA document template. 05% Document Formatting: Document should 1) be savedin a supported file type such as MS Word or PDF; 2)possess a file name consistent with the required filenaming protocols (e.g., Lastname_F-120-3030-2-FIN.pdf).
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